Branding 
Effective branding is vital to your company's success. A brand is the emotional response that people have to your business. This sign, symbol, slogan, design, or name becomes the guiding factor in customers' buying decisions. Brand recognition is built through repeat exposures with your company, and key factors that build brand recognition are advertising, design, product or service quality, sales promotion, publicity, and other integrated communications. Icon Design & Consulting has the experience to identify and distinguish your company from the competition by helping you create an effective brand that will build trust with your customers. We can help you through all stages of branding, from logo and collateral development through branding strategy implementation to achieve brand equity.
Logos
A company's logo is the most important element in creating a consistent brand. It appears on all marketing materials, and is something that your customers count on seeing when making purchases. Logos should be visually interesting with the goal of generating instant public recognition.
Branding Strategy
Branding strategy consists of a marketing plan to develop a strong brand reputation and build brand awareness among your target customers. Our branding strategy services include advertising campaign management (Internet, Print, and Media), promotional event planning, and sales plans.
Letterhead
Letterhead includes your logo, stationary and envelope design. It is an important part of branding in that it reinforces your brand through repeat exposure to your customers. Icon can help you develop professional and creative letterhead that is sure to catch your customer's attention.
Business Cards
How many times has someone asked you "May I have your card?" It is the most common way people make introductions; therefore your business cards are a vital marketing tool for your company! Icon will give your business card an eye-catching design that will exceed your expectations.
To learn more about our brand identity services, call us today at (800) 557-9511.